As Specialty Medication Demand Surges, New Platform Speeds Time to Therapy and Reduces Administrative Burden

June 9, 2026
5 min read
By Longitude Rx Team

As Specialty Medication Demand Surges, New Platform Speeds Time to Therapy and Reduces Administrative Burden

Longitude Rx and Innovaccer launch LRx360, a tech-enabled specialty pharmacy platform designed to streamline workflows, maximize revenue, and improve patient outcomes and access to specialty medications.

DALLAS — June 9, 2026 — Longitude Rx and Innovaccer announced the official launch of LRx360, an innovative platform intended to help health systems better manage the demands of specialty pharmacy programs. More than 60 percent of drugs currently in development are classified as specialty medications. According to the IQVIA Institute for Human Data Science, specialty medicines are a massive driver of modern healthcare expenditure, estimating that specialty medicines will account for more than 55 percent of medicine spending by 2028. These specialty medications represent a significant share of the net revenue opportunity per patient; revenue and care that is currently leaking out of many organizations.

Specialty pharmacy workflows are often fragmented and consist of labor-intensive tasks, all of which pull care teams from what matters most: the patients. For example, care teams can spend more than 10 hours per week working on prior authorizations, and each authorization can take 30 minutes to two hours just to submit. LRx360 can reduce this to minutes, saving care teams hundreds of hours each year on prior authorizations alone.

Accessing specialty medications requires navigating through a complex web of benefits verification, prior authorization, financial assistance, and prescription routing. Each step is a potential area of failure, resulting in delays in care and excess strain on staff. LRx360 was purposefully built by clinicians and operators who have experienced these inefficiencies and pain points firsthand.

LRx360 helps alleviate these challenges by:

Streamlining specialty medication workflows and automating prior authorizations, benefit verification, and refill management

  • Reducing manual administrative effort
  • Improving pharmacy throughput
  • Accelerating time to therapy
  • Increasing the number of specialty prescriptions filled inside the health system

Longitude Rx CEO, Jigar Thakkar, said LRx360 is a step above other health tech platforms.

“Many new approaches today are built in a lab by people who have never worked in a health system and haven’t experienced the particular issues firsthand,” Thakkar said. “LRx360 was built by health systems, for health systems. That background shows in how the platform thinks about the problem — not as a data or workflow challenge, but as a care delivery challenge.”

Sandeep Gupta, Co-Founder & COO of Innovaccer, said LRx360 benefits the entire healthcare ecosystem.

“LRx360 is the first platform to truly offer end-to-end solutions for health systems that reduce administrative burdens and improve financial and operational performance. For patients, LRx360 means faster access to therapy and better clinical outcomes.”

To learn more about LRx360, visit longituderx.org.

ABOUT LONGITUDE RX

Established in 2024 as part of Longitude Health, Longitude Rx is a health system–owned specialty pharmacy services organization built for health systems, by health systems. Its founding members — Baylor Scott & White Health, Memorial Hermann Health System, Michigan Medicine, Novant Health, and Providence — represent more than $60 billion in combined net patient service revenue (NPSR) and the current Longitude Rx customer base represents health systems representing 100B in NPRS. Through a unified, data-driven platform, Longitude Rx helps health systems, bringing together every touchpoint of the specialty pharmacy journey to deliver better clinical and financial outcomes. For more information, visit longituderx.org.

ABOUT INNOVACCER

Innovaccer is the AI infrastructure for autonomous healthcare operations, delivering better clinical and financial outcomes across health systems, payers, governments, and life sciences. Powered by the Healthcare Intelligence Platform, Innovaccer unifies enterprise data and applies AI to automate administrative work, strengthen operational performance, and drive measurable margin expansion. Organizations such as Orlando Health, Adventist HealthCare, and Banner Health trust Innovaccer to integrate intelligence into their existing infrastructure and elevate the quality of care. For more information, visit www.innovaccer.com.

Press Contact:

Press inquiries can be directed to: Josh Birch - longituderx@sovyn.com